What We Do
WFA plays a leading role in lifting the profile of the Australian wine industry and creating an environment for wine businesses to be sustainable and viable.
Our activities are diverse but centred around our core aims of providing leadership, strategy, advocacy and support for our members. They are shaped by the needs of members and by the priorities outlined in the Directions to 2025 industry strategy and the Wine Restructuring Action Agenda.
Our primary activities are:
We also provide industry support through the WineSkills program, the Future Leaders program and the biennial Outlook Conference.